Dena Hale
Southeast Missouri State University
Self-efficacyAdvertisingService providerSociologyBusinessPsychologyMarketingManagementControl (management)Value (ethics)OriginalityPhonePerceived controlService (business)Affect (psychology)Public relationsTertiary sector of the economyOnline advertisingSocial mediaKnowledge managementEntrepreneurship
23Publications
7H-index
168Citations
Publications 22
Newest
#1Ramendra Thakur (University of Louisiana at Lafayette)H-Index: 9
#2Dena Hale (SEMO: Southeast Missouri State University)H-Index: 7
Last. Dhoha AlSaleh (Gulf University for Science and Technology)H-Index: 3
view all 3 authors...
: Aging is an inevitable process that brings with it new challenges and concerns. This study examines the drivers (e.g., financial knowledge, health knowledge, concerns of older adults, and quality of life of the aging person) of retirement planning. Data collected by NCOA from a nationally representative sample of 3,048 community-residing adults was utilized. Multiple regression was used for testing of hypotheses. Results indicate: Indicators of quality of life (SEI), Health knowledge (SHK), an...
Source
#1Ramendra Thakur (University of Louisiana at Lafayette)H-Index: 9
#2Dena Hale (SEMO: Southeast Missouri State University)H-Index: 7
Last. Dhoha AlSaleh (Gulf University for Science and Technology)H-Index: 3
view all 3 authors...
Purpose Strategy and organizational culture are indispensable for success within a business. Both behavioral scientists and practitioners have shown keen interest in understanding the association between culture and strategy; however, no strong consensus has been formed about this relationship. This paper aims to shed light on this relationship by answering the following questions: Is organizational culture separable from its strategies? Is there an association between organizational culture and...
1 CitationsSource
#1Ramendra Thakur (University of Louisiana at Lafayette)H-Index: 9
#2Dena Hale (SEMO: Southeast Missouri State University)H-Index: 7
Last. John H. Summey (SIU: Southern Illinois University Carbondale)H-Index: 7
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The prevalence of online reviews has grown in recent years as more customer-firm interactions occur on the internet. Included in this progression is cyber shilling (users writing false reviews, either positive or negative; endorsements about products/services for profit without using or buying them; and/or users utilizing false identities to promote the products/services of a company for profit). Factors that motivate individuals to partake in cyber shilling were tested in this study using a sur...
6 CitationsSource
#1Dena HaleH-Index: 7
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Drawing on insights from an extensive business literature review such as marketing, management, and accounting, a model which incorporates important factors that enhance customers' intention to adopt technology is proposed. The factors examined in this study include customers' attitude toward innovativeness, technology familiarity/knowledge, and technology apprehension. Results indicated that attitude and technology apprehension are predictors of technology adoption intention. Surprisingly, inno...
#1Ramendra ThakurH-Index: 2
#2Dena HaleH-Index: 7
#1Cindy B. Rippé (Flagler College)H-Index: 8
#2Suri Weisfeld-Spolter (NSU: Nova Southeastern University)H-Index: 8
Last. Dena Hale (SEMO: Southeast Missouri State University)H-Index: 7
view all 5 authors...
Mobile device technology is transforming the retail shopping experience. Today's consumers are mobile dependent, preferring to consult with their phone, instead of using the salesperson, while shopping at the retail store. In the absence of literature investigating how the salesperson might sell to this omni-channel, mobile-connected consumer, this paper proposes a conceptual model and tests its proposed linkages. The empirically tested model presents a dyadic view of the omni-channel consumer a...
30 CitationsSource
#1Cindy B. RippéH-Index: 8
Last. Fiona SussanH-Index: 8
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Purpose The purpose of this paper is to investigate the impact of adaptive selling (AS) when “click and brick” in control multichannel consumers (MCCs) encounter in-store salespeople. Design/methodology/approach An online survey was administered to 387 college students from several southeastern colleges in the USA. The study consisted of a single manipulated factor (AS: high vs low) and a second measured factor (degree of MCC search: high vs low). Covariance-based structural equation modeling wa...
7 CitationsSource
Lisa Larter Pilot to Profit: Navigating Modern Business Entrepreneurship to Build Your Own Business Using Online Marketing, Social Media, Content Marketing and Sales Morgan James Publishing (2016) $17.95 (paperback), 185 pagesPilot to profit: navigating modern Business Entrepreneurship to Build Your Own Business Using Online Marketing, Social Media, Content Marketing and Sales, is an instructive paperback that communicates the steps for new entrepreneurs from thought conception to opening the do...
Source
#1Yuliya V. YurovaH-Index: 9
#2Cindy B. RippéH-Index: 1
Last. Suri Weisfeld-SpolterH-Index: 8
view all 5 authors...
#1Yuliya V. YurovaH-Index: 9
Last. Suri Weisfeld-SpolterH-Index: 8
view all 5 authors...