Daniel Belanche
University of Zaragoza
The InternetAdvertisingPlace identityEmpirical researchAttributionSociologyBusinessPsychologyRelevance (law)MarketingE-GovernmentUsabilityWork (electrical)Consumer behaviourInfluencer marketingPerceptionTechnology acceptance modelLoyaltyContext (language use)Service (business)Intention to useAffect (psychology)Public relationsOnline advertisingSocial mediaKnowledge managementStructural equation modelingSocial psychologyTheory of planned behaviorRobot
50Publications
16H-index
1,084Citations
Publications 49
Newest
#1Daniel Belanche (University of Zaragoza)H-Index: 16
#2Luis V. Casaló (University of Zaragoza)H-Index: 30
Last. Sergio Ibáñez-Sánchez (University of Zaragoza)H-Index: 8
view all 4 authors...
Abstract Influencers increasingly provide sources of information and innovation to followers. Grounded in balance, cognitive dissonance, and congruity theories, the current article highlights how a congruence psychological mechanism, leveraged in influencer marketing campaigns, can contribute to the success of this novel form of persuasive communication. To understand consumers’ behavioral intentions when they encounter product recommendations from fashion influencers on Instagram, this study ad...
2 CitationsSource
#1Daniel Belanche (University of Zaragoza)H-Index: 16
#2Luis V. Casaló (University of Zaragoza)H-Index: 30
Last. Sergio Ibáñez-Sánchez (University of Zaragoza)H-Index: 8
view all 4 authors...
Abstract Collaborations between influencers and brands have become increasingly popular in recent years. Previous research has mainly focused on influencer marketing as a commercial action designed to enhance followers' perceptions and reactions toward promoted brands, ignoring the consequences of these promotional actions on influencers' credibility and their relationships with their followers. This research sheds light on the topic by exploring how influencers' promotional actions affect their...
Source
#1Daniel Belanche (University of Zaragoza)H-Index: 16
#2Luis V. Casaló (University of Zaragoza)H-Index: 30
Last. Carlos Flavián (University of Zaragoza)H-Index: 51
view all 4 authors...
Source
#1Sergio Ibáñez-Sánchez (University of Zaragoza)H-Index: 8
#2Marta Flavián (University of Zaragoza)H-Index: 2
Last. Daniel Belanche (University of Zaragoza)H-Index: 16
view all 4 authors...
Source
#1Daniel Belanche (University of Zaragoza)H-Index: 16
#2Luis V. Casaló (University of Zaragoza)H-Index: 30
Last. Alfredo Pérez-Rueda (University of Zaragoza)H-Index: 6
view all 4 authors...
This research examines how customers’ perceptions about controversial labor practices of food delivery platforms may affect their intentions to use and recommend these services. Three studies reveal that customers’ behavioral intentions depend on their perceptions of the working conditions for the delivery workers, as well as service quality. This influence is higher among customers with a high level of social conscious consumption. Our research also explores the costs that customers would be wi...
1 CitationsSource
#1Daniel Belanche (University of Zaragoza)H-Index: 16
#2Luis V. Casaló (University of Zaragoza)H-Index: 30
Last. Maria Angeles Rubio (University of Zaragoza)H-Index: 2
view all 3 authors...
Abstract This study investigates the differences in place identity between residents of rural and urban communities. Differently from previous research comparing place identity between neighborhoods or countries, our study focuses on the local community type (urban or rural) as a key determinant of place identity. This fills a research gap in environmental social psychology, frequently ignoring the role of community type in shaping people's relationship with their local community. In particular,...
Source
#1Daniel Belanche (University of Zaragoza)H-Index: 16
Source
#1Daniel Belanche (University of Zaragoza)H-Index: 16
#2Luis V. Casaló (University of Zaragoza)H-Index: 30
Last. Carlos Flavián (University of Zaragoza)H-Index: 51
view all 3 authors...
Robots are being implemented in many frontline services, from waiter robots in restaurants to robotic concierges in hotels. A growing number of firms in hospitality and tourism industries introduce service robots to reduce their operational costs and to provide customers with enhanced services (e.g. greater convenience). In turn, customers may consider that such a disruptive innovation is altering the established conditions of the service-provider relationship. Based on attribution theory, this ...
14 CitationsSource
#1Daniel Belanche (University of Zaragoza)H-Index: 16
#2Luis V. Casaló (University of Zaragoza)H-Index: 30
Last. Jeroen J. L. SchepersH-Index: 14
view all 4 authors...
Service robots are taking over the organizational frontline. Despite a recent surge in studies on this topic, extant works are predominantly conceptual in nature. The purpose of this paper is to provide valuable empirical insights by building on the attribution theory.,Two vignette-based experimental studies were employed. Data were collected from US respondents who were randomly assigned to scenarios focusing on a hotel’s reception service and restaurant’s waiter service.,Results indicate that ...
13 CitationsSource
#1Daniel BelancheH-Index: 16
#2Marta FlaviánH-Index: 2
Last. Alfredo Pérez-RuedaH-Index: 6
view all 3 authors...
This research examines the phenomenon of food delivery services from the mobile app user’s perspective and how consumers’ lifestyles are changing because of the convenience provided by the apps. By means of an online survey targeted at US food delivery app customers, our study analyzes the main motivations that lead them to use and recommend these technology-based services. The results of the study revealed that some of the theory of planned behavior model variables (i.e., attitude toward the be...
15 CitationsSource